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Webinar: Making Your Gateway Easy to Find—An Introduction to Search Engine Optimization (SEO)

April 11, 2018

Making Your Gateway Easy to Find—An Introduction to Search Engine Optimization

Presented by Shari Thurow, Founder and SEO Director, Omni Marketing Interactive

Do you ever wonder why some websites are easy to find? Do you wonder why some content is easy to locate and discover? Do you want to make sure that your science gateway is findable and search-engine friendly?

This webinar will introduce “organic” search engine optimization for science gateways, including the four fundamental building blocks of search engine optimization. Shari will present and discuss examples of common SEO problems and provide an overview of strategies and methods that SEO experts use to address optimization issues. By the end of this webinar, attendees will understand common SEO issues, learn various methods for identifying and fixing common SEO problems, and more.

Note: Shari mentioned during the webinar that she would be happy to conduct a quick evaluation and link analysis for gateway projects. Please contact Shari directly to make a request for this service. She can be reached at sthurow@search-usability.com 

SEO Webinar Slides

Additional resources provided by Shari:

Bibliography

Accessible URL Checklist

(X) HTML Titles Checklist

Mobile & Desktop Navigation Checklist

Optimizing PDF Documents

 

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